Wednesday, July 14, 2010

Who needs facts, anyway

The Boston Globe has a great article on how our democracy is screwed, all because humans tend to put their feelings above any contradicting facts that may come along.

The participants who self-identified as conservative believed the misinformation on WMD and taxes even more strongly after being given the correction. With those two issues, the more strongly the participant cared about the topic — a factor known as salience — the stronger the backfire. The effect was slightly different on self-identified liberals: When they read corrected stories about stem cells, the corrections didn’t backfire, but the readers did still ignore the inconvenient fact that the Bush administration’s restrictions weren’t total.

It’s unclear what is driving the behavior — it could range from simple defensiveness, to people working harder to defend their initial beliefs — but as Nyhan dryly put it, “It’s hard to be optimistic about the effectiveness of fact-checking.”

It would be reassuring to think that political scientists and psychologists have come up with a way to counter this problem, but that would be getting ahead of ourselves. The persistence of political misperceptions remains a young field of inquiry. “It’s very much up in the air,” says Nyhan.

But researchers are working on it. One avenue may involve self-esteem. Nyhan worked on one study in which he showed that people who were given a self-affirmation exercise were more likely to consider new information than people who had not. In other words, if you feel good about yourself, you’ll listen — and if you feel insecure or threatened, you won’t. This would also explain why demagogues benefit from keeping people agitated. The more threatened people feel, the less likely they are to listen to dissenting opinions, and the more easily controlled they are.

The more threatened people feel, the less likely they are to listen to dissenting opinions, and the more easily controlled they are. Please remember that, my friends, the next time some politician tries to paint the other side as the bogey man.

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